krissy ford

i'm a product designer who helps companies tame complexity and build products people love using

Selected case studies

b2b, Design Systems

accelerating anaconda with an ai- connected design system

I led Anaconda’s AI-connected design system, helping designers prototype faster and developers ship sooner.

b2b, Design Systems

accelerating anaconda with an ai- connected design system

I led Anaconda’s AI-connected design system, helping designers prototype faster and developers ship sooner.

b2b, product design

An admin dashboard users couldn’t wait to use

I turned a basic environment list into a compliance dashboard that helped some beta users cut remediation time in half.

b2b, product design

An admin dashboard users couldn’t wait to use

I turned a basic environment list into a compliance dashboard that helped some beta users cut remediation time in half.

B2C, MARKETING

removing download friction to increase conversions

I redesigned Anaconda’s download flow, helping users get straight to the product while giving marketing a better moment to invite email signups.

B2C, MARKETING

removing download friction to increase conversions

I redesigned Anaconda’s download flow, helping users get straight to the product while giving marketing a better moment to invite email signups.

About me

What I do

I help teams turn complexity into clarity — building design systems and interfaces that make sense to both the people using them and the engineers building them.

My background

I've spent 4+ years in product and UX design, most recently leading design systems work and strategy. Before becoming a designer, I was an international high school literature teacher at int'l schools.

My approach

I believe good design starts with listening — to users, to engineers, to the constraints nobody wants to say out loud. I ask questions, get into the weeds when it matters, and build systems that hold up under real, messy, cross-team use.

Career

(2025 - 2026) Product Designer at Anaconda

(2024 - 2025) UX/UI Designer at Anaconda

(2023 - 2024) UX/UI Design Consultant

(2012-2022) Instructional Designer & Teaching

About me

What I do

I help teams turn complexity into clarity, building design systems, workflows, and products that make sense to both the people using them and the teams building them.

My background

I've spent 4+ years in product and UX design, most recently leading design systems work and strategy. Before becoming a designer, I was an instructional designer and international teacher.

My approach

I believe good design starts with listening to users, to engineers, to the constraints nobody wants to say out loud. I ask questions, get into the weeds when it matters, and build systems that hold up under real, messy, cross-team use.

Career

(2024 - 2026) Product Designer at Anaconda

(2023 - 2024) UX Design Consultant

(2012-2022) Instructional Designer & Teaching